The car buying industry is nothing like it was ten years ago. Mobile phones, and the Internet have completely changed the market. The market is now designed for the quickest and most efficient selling tactic.
You've seen it. Your dealership lot is a graveyard, and your sales force roams around it in aimless circles. If you have been in this business long enough, then the "lot lizard" is nothing new to you. There are a number of reasons this situation plays out. What they all have in common is the lack ...
The benefits of training the management team in your automotive dealership are tremendous. Imagine the possibilities that can manifest if your top people hone their leadership skills and make the best use of the financial, sales, and marketing systems that power your business. With the right ...
Are you working at a dealership, or own one? Familiar with the guidelines on application retention for dealerships, specically the one you work for or own? We are sure you have had a customer come in who is interested in purchasing or leasing a vehicle. During this process, at some point, you will ...
We've got a handy way for managing automotive finance and insurance training and we'd love to share it with you. It's really a matter of getting back to the basics. Even successful and experienced finance and insurance staff need to keep up-to-date on training lest they become complacent or, even ...
You may think running a dealership is only about selling cars, however, there are many factors that go into making a dealership successful. For example, when a salesperson does notfully understand F&I processes and regulations related to that area of sales, they may misspeak and make promises ...
It's a fact of life in auto dealerships that most customers are skittish when it comes to purchasing a service agreement or extended service contracts when they buy their new or previously owned vehicle. You have heard it all: extended service contracts aren't worth the extra money because your ...
We all know the value that a dealer vehicle service contracts can bring to a customer. So how do we get them to see it as a benefit, and not just an added cost? Looking through the customer's eyes can help us identify what they are looking at when purchasing a car and how to show them what a ...
Regular, consistent training is important in every area of a dealership, but the number one place that needs particular attention paid to training is the business office.
The role of the F&I department is ever-changing and diverse. It is important to stay ahead of the curve; you need knowledge, familiarity, skills that come with experience, and ongoing education. Keeping abreast of the latest developments and industry trends keeps the finance & insurance ...
