The Road to ROI with F&I

Having the right team in a business is a sure path to success in any industry.   If you run a dealership, you may have noticed a decline in staff motivation. This is natural, especially post-pandemic. Business has gone down for several industries. And everyone is holding tightly to what is left of their minds.  

A motivated sales force operates like one cohesive unit; all parts pull together to be effective, productive, and successful in achieving goals.  On an individual level, motivation is tied up in our essential nature as humans to strive for excellence, personal growth, and a sense of purpose.  Being motivated is linked to creativity, better relationships, and job satisfaction.  Without motivation, we see a decline in wellbeing and an unwillingness to productively take on new challenges.

As the owner of an auto dealership, how long have you relied on insiders to give opinions about your team's customer service techniques? It's not always a smart idea to depend on internal analysis since bias is always apt to creep in.