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The Road to ROI with F&I

Walk into any dealership on a busy weekday morning, and you'll find your service lane buzzing with work. Advisors are making assessments and writing up tickets, techs are wrenching, and customers are scrolling through their phones in your lounge area while waiting for oil changes and brake jobs. ...

Running a car dealership is one of the most challenging careers, because you never know whether a customer will go to a competitor in the blink of an eye. You have to know what your customers want ahead of time if you want them coming back after buying or leasing a car, or just thinking about it.

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