The traditional menu still has its place with VSCs, GAP, tire & wheel, but if we’re relying on those alone, we’re leaving real money on the table. Today’s buyers are more informed, more tech-dependent, and more sensitive to the idea of protecting what matters rather than simply insuring a ...
Your F&I department is a key influencer on your Parts & Sales business. Every department at a vehicle dealership depends primarily on an unpredictable flow of new and returning customers to make revenue quotas, but the sale of an F&I department product is a predictable opportunity to ...
Running a car dealership is one of the most challenging careers, because you never know whether a customer will go to a competitor in the blink of an eye. You have to know what your customers want ahead of time if you want them coming back after buying or leasing a car, or just thinking about it.
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