If you own a dealership, you know your success is only as prosperous as your team allows it to be. A quality salesforce and infrastructure is critical to building your profit, and to get the salesforce you desire, you need to know how to attract the right people. Here are some steps you can take to ...

Maintaining an active social media presence can help a dealership showcase its selling points, highlight its brand identity, and build a loyal online community. As your sales team witnesses positive interactions with satisfied customers and understands the direct correlation between customer ...

With consumers using social networks to guide purchasing decisions, social media marketing is vital for any business to succeed in today's modern world. Yes, this includes the automotive industry. Social media trends are showing car shoppers ranked social networks as more important than a dealer's ...

Social media has moved from being an interactive platform to an entity that influences purchase decisions. Most people today use social media to find products they're interested in, and it's the same for car buyers. The biggest challenge for dealerships is the stiff competition on these platforms, ...

Social media play a significant role in the lives of millions today. Did you know that 24% of customers used Facebook in their last car purchase? This article will take you through how to grow an online presence for your dealership.

An auto dealership brand is more than just a logo and a catchphrase, it's the personality you convey to your local community of customers. The brand of an auto dealership influences how confident and comfortable people are buying from your team and trusting in your expertise. Awareness of your ...