The Road to ROI with F&I

From Customer to Ambassador: How to Get Your Customers Marketing Your Dealership

Posted by Vanguard Dealer Services on Aug 10, 2020 9:30:00 AM

Proper marketing is crucial to the success of any business. From print media and digital ad campaigns to social media marketing- all play a significant role in creating a brand image. However, there is one thing that is perhaps the most important tool for spreading the word about a business. That is customer reviews. 

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Topics: Automotive Marketing, Social Media, Customer Retention, Brand Awareness

5 Ways Social Media can Improve Brand Awareness for your Dealership

Posted by Vanguard Dealer Services on Feb 24, 2020 9:30:00 AM

"Your brand is so much more than what you sell." - Jon Iwata

Brand awareness is a paramount factor for the success of any business in today's competitive market. While advertisement and marketing have been considered to be an integral part of business efforts for a long time, the use of social media to propagate one's brand is a relatively new concept. Studies show that 90% of brands worldwide use social media to promote awareness.

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Topics: Automotive Marketing, Social Media, Brand Awareness, Dealership Social Media

Social Media Solutions: The Key to a Modern Dealership's Success

Posted by Vanguard Dealer Services on May 6, 2019 10:36:01 AM

As the times change, so too do the most efficient and effective methods of advertising and spreading your brand across as wide of an area as possible. In our modern era, more conventional advertising methods are quickly taking a back seat to utilizing social media to its fullest extent. With a well put together social media solution, using tried and proven strategies, your dealership will be able to reach dozens of times more potential customers than it would have been able to otherwise.

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Topics: Dealership Solutions, Automotive Marketing, Social Media

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