With the increased accessibility of information on the internet, car shoppers already know what they want as soon as they enter the car dealership. They expect to spend their time at the dealership effectively and productively. Unfortunately, this is not the case. Half of all the car buyers have expressed dissatisfaction in the car buying process, primarily because of the amount of time spent in the sales process. This article will point out five effective ways dealerships can improve the F&I Process to optimize their sales process.
With today's advanced technology, it's easy to see if your dealership's customer retention percentage is where you want it. If you're not paying attention to customer return statistics, you may not be retaining first-time customers that could be lifelong clients. Here are innovative steps to help your dealership turn customers into lifelong clients.
Car dealerships sometimes face unpredictable circumstances. Most urgent among them are employee no-shows or spontaneous resignations that can leave the managing staff in a sticky situation.
During these times, fill-in F&I specialists can ensure that the workday continues without a hitch. Keep reading to find out more about fill-in F&I specialists and why you should keep them on call.
Whether you want to increase your dealership productivity, good customer service, or increase sales, put a keen eye on your employees. Nothing delivers better sales and counters competition in the market like motivated employees. But in an environment where every leader is trying to motivate their team, how can you set yourself apart from the others?
How does your company meet its dealership compliance? Are you meeting the best market practices and trends? Dealerships need to stay compliant with the latest state and federal regulations. Here are ways a dealership can meet compliance to ensure its success.
Social media has moved from being an interactive platform to an entity that influences purchase decisions. Most people today use social media to find products they're interested in, and it's the same for car buyers.
The biggest challenge for dealerships is the stiff competition on these platforms, plus consumers' attention span is at its lowest. To build a strong auto-dealer brand online today, you need to stand out from the noise. This article explains four practical ways to grow your car business on social platforms.
Motivation stands out as a key aspect of a dealership. If you can't motivate your employees to work effectively, you may not sell as many cars. After all, employees need to know how to work with customers if they want the dealership to succeed. As the world recovers from a pandemic, you need to find more ways to motivate your employees and get them to succeed.
Running a dealership is not as easy as people on the outside may think. The profit margins aren't always high, but the competition is, which means that customer retention can be difficult, especially when they are looking for the lowest price every time. These five strategies will increase customer retention now and for generations of buyers to come.
The automotive dealership has several state and federal laws that it must obey. These laws are intended to protect employees and consumers from questionable practices. Compliance with these laws is important for your business to avoid steep fines and penalties. Failure to comply can also cause huge reputational damage to your dealership. Here are a few ways to ensure that your dealership stays compliant.
It's a fact that happy customers spend more than unsatisfied customers and tend to come back. It only makes sense to better the customer experience as a marketing technique.
Customers often describe the F&I process as their least favorite when it comes to buying a car. Here are four ways to improve the F&I Process at your dealership.