The Road to ROI with F&I

Ensure Clear Communication Between F&I Department and the Sales Desk

Posted by Vanguard Dealer Services on Sep 5, 2022 9:30:00 AM


The success of an auto-dealership is dependent heavily on constant and transparent communication between the sales desk and the F&I department. While these two departments might work separately, this does not mean they work in isolation as they depend on each other to maximize the profits of the dealership and also support a better customer experience. Below are three elaborate ways to keep clear and constant communication between the sales desk and the F& I departments of your dealership.

1. Develop a process

Here you can come up with a process where each department explicitly explains where they have left with a customer before forwarding them to the next department. Here each department shares details of the things they have learned about a customer that the next department should be aware of. The importance of sharing these details is that the next department will not have to repeat the same things done by the previous departments.

2. Learn from Feedback

A feedback system is a great way to not only evaluate your customers' experience but also to identify the flows in communication that might be affecting customer experience. Thus, to get the feedback you can offer your customers a simple questionnaire where they will fill in information about the services they received from your dealership and what ought to be improved.

3. Keep Morale High

The next most important thing is to keep your team motivated to discharge their duties excellently. The first thing to do is to remind them that they are on the same team and should not work as separate entities. You can also establish ongoing meetings and team-building activities to keep members on the same page and also help them bond.

The Bottom line

As a business owner, you would like to have a team that you can count on to execute various tasks while you concentrate on other things. At Dealership Development Inc., we have a history of engaging and educating dealerships on a path to success through the right recruitment process that saves you time and mine. Feel free to contact us for more information.

Topics: F&I Business Manager, dealership best practices, Sales Department

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