The Road to ROI with F&I

Using Social Media to Promote Your Dealership

Posted by Vanguard Dealer Services on Sep 30, 2019 9:10:00 AM

Social media is everywhere these days.  Statista reports that Facebook alone has over 2.38 billion users as of the first quarter of 2019.  It's essential for your dealership to recognize the opportunity to promote your services on social media.  This article on sproutsocial.com reports that "the number one challenge for social marketers is the process of developing social strategies to support business goals."  Here are some ideas for how to create unique content for your dealership and overcome that challenge:

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Topics: Social Media, Brand Awareness

Prepare your Dealership for the 4th of July Weekend!

Posted by Vanguard Dealer Services on Jun 17, 2019 1:19:47 PM

Can you believe it’s almost July already! The summer has just begun but it’ll fly by before you know it. That’s why you’ll want to ready your dealership staff before the 4th of July weekend hits. Here are a few tips to ensure that your Independence Day weekend goes smoothly.

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Topics: Dealership Profits, Dealership Solutions, Social Media, Dealership Sales, 4th of July

Manage Your Dealership’s Online Reputation

Posted by Vanguard Dealer Services on Jun 6, 2019 10:11:00 AM

The Automotive Industry has always leaned heavily on word-of-mouth. Everything from what car to buy to where someone should get their car services, we as vehicle owners have always preferred the suggestions of those who have already experienced it before us. So, where do we go for word-of-mouth in today’s digital world? Apps like Yelp, TripAdvisor, Facebook, and Google are some of the top places that come to mind. Here are a few ways to manage your dealership’s online reputation.

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Topics: Social Media, Online Reputation

Social Media Solutions: The Key to a Modern Dealership's Success

Posted by Vanguard Dealer Services on May 6, 2019 10:36:01 AM

As the times change, so too do the most efficient and effective methods of advertising and spreading your brand across as wide of an area as possible. In our modern era, more conventional advertising methods are quickly taking a back seat to utilizing social media to its fullest extent. With a well put together social media solution, using tried and proven strategies, your dealership will be able to reach dozens of times more potential customers than it would have been able to otherwise.

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Topics: Dealership Solutions, Automotive Marketing, Social Media

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